Blocking Objections and Selling More Effectively – Sales Training Part 3

Sales Training: Blocking Objections and Selling More Effectively. In sales, it’s more important to “block objections” than to “overcome objections” during a presentation. What does this ultimately yield? More buyers that will ultimately say “yes” rather than “no” when considering your product or service. First, let’s take a look at what we mean by “objections”…as…

Your Handy Guide to a Solution Selling Strategy

  Solution selling is a marketing strategy where a marketer focuses on the costumer’s “pain” and addresses it by tying the pain to the product or service. In essence, a marketer equates the value of the product to the customer’s pain. This type of marketing, when done properly with the right set of customers, often…