‘Tis the Season to Be Shopping!

The holidays are just around the bend, and if you’re an online retailer, chances are, you’re all geared up and ready for the rush. One of the best things about the holiday shopping season is that retailers are often able to attract new customers that typically only online shop during this festive time of year.…

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5 Metrics You Need To Be Analysing

Interpreting analytics is the most important part of any search engine optimization campaign. The problem is that most people don’t know which metrics are actually important. Knowing which ones to pay attention to can help you determine whether or not your campaign is working, and whether or not you should change course. 1. Page Bounce…

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